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Year 1 – Semester 1

  • Introduction to Business
  • Introduction to Microeconomics
  • Introduction to Programming I
  • Mathematics
  • Information Technology for Business
  • Academic Writing I (Advanced English)
  • Athletics
  • Introduction to Digital Business

Year 1 – Semester 2

  • Introduction to Macroeconomics
  • Introduction to Programming II
  • Philosophy
  • Time Management and Effective Work Organisation
  • Introduction to Finance
  • Entrepreneurship 3.0 – Business, Responsibility, Cooperation
  • Introduction to Marketing
  • Cross-cultural Management
  • Academic Writing II (Advanced English)
  • Business Ethics
  • Athletics
  • Consumer Journey in E-Commerce

Year 2 – Semester 3

  • Strategic Management
  • Sales and Negotiations
  • Corporate Finance
  • Introduction to Logistics
  • Business Simulations
  • Management Accounting
  • Organisational Behaviour
  • Language Elective I
  • AI in Marketing

Year 2 – Semester 4

  • Corporate and Business Law
  • Project Work: Financial Analysis
  • Human Resource Management
  • Quality Management
  • Business Performance Management
  • Managerial Economics
  • Language Elective II
  • Technology and Innovation in E-Commerce

Year 3 – Semester 5

  • Environment and Management
  • Language Elective III
  • Project Writing Seminar I
  • Internship I
  • Digital Marketing

Year 3 – Semester 6

  • Project Writing Seminar II
  • Internship II
  • Management Skills Workshop
  • Market Research and Positioning
Teaser
Find out what you will learn during these studies!
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