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Semester 1

  • Emerging Trends in HRM
  • Knowledge Management
  • Sales Management and Business Negotiations
  • Human-centric Design, Technology and Ethics
  • Global Management Strategies and Megatrends
  • Business Law
  • Coaching and Mentoring
  • Advanced Managerial Economics
  • Introduction to AI & Data Analysis
  • Social Media Market and Consumer Research
  • Foreign Language I

Semester 2

  • Advanced Strategic Management
  • Humanistic Foundations of Leadership
  • AI and Data Analysis
  • Macroeconomic Policy and its Impact on Corporate Decisions
  • Introduction to Sustainable Development
  • Corporate Social Responsibility
  • Risk Management
  • AI-Driven Growth, Demand Generation and Customer Insights
  • Brand Innovation and New Product Strategy
  • Foreign Language II

Semester 3

  • Interpersonal Communication Workshop
  • Foreign Language III
  • Gamification and Employee Engagement Tools
  • Neuroleadership
  • Turquoise Organisations and New Models of Work Environment
  • Adaptive Management in a VUCA Environment
  • Thesis Seminar I
  • Communication and Digital Marketing
  • Green Marketing
  • Marketing Management in the MICE Sector

Semester 4

  • Internship
  • Restructuring and Insolvency – Economic and Management Aspects
  • Thesis Seminar II
  • Marketing Logistics & Supply Chain Management
Teaser
Find out what you will learn during these studies!
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